Fish Target the Eye™️

The Original Perch Eye™

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Born From The Detroit River

Long before plastics existed, Detroit River anglers saved perch eyes when cleaning fish because predator fish couldn’t resist them.

In 2018 we recreated that natural trigger into a purpose-built finesse plastic.

Realistic Eye Trigger
Designed for Pressured Fish
RMX2 Scent Technology

Fish Target the Eye™️

Trigger strikes in any season, any condition, anywhere fish swim.

Custom-made hand-crafted bait.

Transform your panfish game with the legendary BabyGuppi™ 1.25.

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SUPER BRIGHT GLOW!

Introducing the Cutting-Edge Original Minnow Eye™️ 3/4” Ice Fishing Lure: it glows super bright!

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1.5" Micro Finesse Fishing

Introducing the NEW Magic Minnow Fry™️ - the game-changing secret weapon every angler needs in their tackle box!

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Collection list

Micro Minnow
Crafted with the utmost care and attention to detail, these high-quality custom micro plastic baits from Roadside Minnows are exactly what die-hard fishermen like yourself demand.
Nano Fry
The action shad/fry profile, combined with the unique stinger tail design, creates an irresistible presentation that fish simply can't resist.
Super Glow Micro Shrimp
Super Glow Micro Shrimp and experience the true power of a game-changing bait!
Nano Fry 1.75
A bait that consistently produces trophy fish, particularly during early spring.